Your strategic plan helps you answer the questions:
- ‘Where are we now?’
- ‘Where do we want to go?
- How are we going to get there?
Helping organisations define their forward strategy and, within that, their strategic priorities is one of our fundamental services.
We work with you to help you bring together a realistic and achievable strategic plan which fits your organisation as it its now and where you want it to go. Strategic plans are always bespoke to your organisation’s aims, objectives and, of course, the budget you have available or can access.
For most clients we work with, the strategic plan then drives market research, the business plan, the marketing plan (if the market research shows there is a profitable market) and the operational plan.
One of the really powerful uses of strategic planning is when it shows it’s better for a business NOT to follow a certain course of action. Clients have come back and said ‘We’re glad we did this work. If we’d have gone ahead without doing the strategy work, the wider business would have been damaged.’
Strategic plans are the fundamental driver for your business: we help you map out the route.
To talk strategic planning, call Jo: 077 333 94 641 or email jo@gapcomm.co.uk